Filip Claes leads “Failing” workshop at IDarte

Posted in Gallery, Higher Level Studies in Interior Design, News EN, Notices, Sin categoría

Learning from mistakes to keep on creating. For one day, IDarte’s Glassroom filled with new perspectives thanks to a visit from Filip Claes, a lecturer at Thomas More University (Belgium).

Under the title “Failing”, the 1st- and 2nd-year students of Barne Diseinua joined the lecturer in a shared reflection on mistakes within creative processes. Throughout the session they explored one central idea: that failures are not defeat, but necessary steps along the path of design, opportunities to learn and improve.

Encounters like this one help students understand design from a different perspective: realising that the process matters as much as the result, and that mistakes too hold great value in creative work.

This experience was made possible by the Erasmus+ programme, which brings international teachers and viewpoints to our school without students having to travel. Eskerrik asko, Filip, for reminding us that failing is just another way of learning.

Lafiore, commercial packaging project

Posted in Exhibitions and publications, Higher Level Studies in Graphic Design, News EN, Sin categoría

Lafiore Vidrio Artístico was founded by the Tortella family in 1964 and, from its very beginnings, has run one of the few blown-glass workshops that keep this tradition alive in Mallorca. Lafiore is a craft shop that also offers guided tours, experiences and a Creative Coworking space.

Lafiore Creative & Select Store Mallorca is the boutique with a Mallorca Lifestyle philosophy that puts a wide range of decorative objects within reach of its customers to make their favourite spot at home feel special. It offers an abundant variety of products in original colours and shapes — unique pieces made by glass artists in a fusion of traditional blown glass with the most contemporary, avant-garde design. The shop’s offering also includes quality, contemporary-design objects made in Mallorca, such as textiles (teles de llengües), ceramics, gourmet products and everything that this magical island surrounded by the Mediterranean can inspire in the creators of these pieces.

Lafiore is a company with a strong commitment to sustainability and the circular economy. Its approach includes turning hotel bottles into glass objects, installing a photovoltaic plant that covers 90% of its energy needs in summer, and progressively eliminating plastic from its packaging. In addition, its pieces are wrapped in recycled newspaper, keeping alive a tradition that has endured since the company was founded.

Among the main objectives Lafiore wanted to achieve with this project, the following stand out:

  • creating attractive packaging to increase in-store sales.
  • strengthening its social and environmental commitment.
  • improving the brand’s positioning.

In the Projects III course, the students designed the secondary and tertiary packaging for Lafiore’s products, detailed below:

  • Primary packaging: local newspaper to protect its products.
  • Secondary packaging: one holding 4 non-stackable glasses and another for 6 units of the same product.
  • Promotional pack: containing 1 jug and 4 glasses.

To develop this project they used the Design Thinking methodology, a problem-solving method centred on people that combines empathy, creativity and rationality to develop innovative solutions. Its process is structured in five phases (empathise, define, ideate, prototype and test) and is applied to tackle complex challenges collaboratively.

In the exhibition you can see a small sample of their proposals.

We hope you enjoy it very much.

Two schools, one workshop: FORMA in Catanzaro

Posted in News EN, Sin categoría

On May 12th and 13th, our 2nd year Graphic Design students worked on the FORMA workshop together with students from the Accademia di Belle Arti di Catanzaro, led by professors Chiara De Luongo and Paolo Genoese.

This workshop focused on Creative Stretching: an action to drive our creative intelligence and visual approach towards an exploration that goes beyond the limits of our usual comfort zone.

Creative Stretching Techniques are a set of conceptual and visual exercises designed to:

  • · Increase mental flexibility (learning to deconstruct preconceived ideas and find unexpected solutions)
  • · Break visual blocks (using the principle of word and sign as an effective tool to challenge conventions)
  • · Foster collaboration (working through a collective training that questions the way we observe the world around us)
Posted in Gallery, News EN, Sin categoría

During the second year of the Animation and Photography programs at IDarte, students have the opportunity to produce a short film. Situated between the courses “Audiovisual Language and Technology” and “Screenwriting and Narrative Structure,” the project focuses on the various stages of pre-production, production, and post-production involved in creating a short film. 

Starting with the initial idea, moving through the literary script, the technical script, and the filming and editing of the material, in this course students from both programs have developed two outstanding audiovisual works. Each project brings together ambitions and concepts with great narrative, metaphorical, and visual potential. 

The short films will be presented at festivals. For this reason, we are not yet able to make them available for viewing on the school’s channel. Despite this fact, we would like to talk a little about these short films, about their meaning, and discuss the various collaborations that made them possible. 

Let’s start with EZ IREKI ATEA. Photography students Ane Machicote, Garoa Zubikarai, Lucía Flores, and Jone Carbajosa are the driving force behind this project. The team included Irati Mancisidor, a student from last year’s photography program, who participated as an actress. The cast is rounded out by Chantal Lacoste, from the BIZIE school (Bilboko Zine-interpretazio Eskola), and Ibon Enciso. The music was generously composed by Tristan Iñiguez (AURYN STUDIO).

So, what is EZ IREKI ATEA about? Without wishing to limit the film’s potential for creating different meanings, we can say that in the face of adversity and difficult situations, it is encouraging to trust and believe in empathy and the power of action. In this case, moreover, it stems from a connection and bond between women.

And how is the story conveyed to us? With a cold aesthetic and a radical cut, two young women find a way to escape. Surely, toward a better future!

Let’s continue with GOIKO PISUKO TARTEA. Estefanía Quilchano and Sofía Velasco are the animation students who produced this short film. They filmed scenes in Garaio, Gasteiz, the surrounding area, and inside the school. We must mention Mel Arranz’s involvement in the production, who served as a sound assistant during the production phase.And what does GOIKO PISUKO TARTEA tell us? Well, it’s hard to summarize. A fragmented narrative, woven together by a story from the past, draws us into a mysterious and symbolic atmosphere. We warn viewers that aquatic radio waves will be vital for diving into the story. Humor will also be important.

Next, we would like to conceptually outline the different phases that make up the creative process between these two subjects. First, the idea takes shape during the pre-production phase, which follows a divergent and convergent methodology. In this initial divergent phase, brainstorming is free and open. Little by little, the idea takes form through convergent thinking. 

The idea is followed by the literary script. It is not merely a matter of writing the story, without fanfare. Here, the story’s genre and tone are defined. The literary script tells what happens within the story and does so in a concrete and specific way. And how beautiful that is! When words evoke images and the reader is able to see with their imagination, for example, a character’s gesture. 

Next comes the technical script. If the literary script tells us what happens in the story, the technical script explains how the story is told. In other words, this is where the audiovisual narrative conventions are defined, interpreting the literary script into visual language: scenes, shots, and actions.

We move on to the production phase. Based on all of the above, particularly the technical script, which also defines the shooting instructions, the recording phase begins. Image and sound, of course. To carry out the work, IDarte has a fleet of high-quality cameras. It also has sound equipment. Among other equipment, various types of microphones, boom poles and recorders, artificial lighting, flags, and reflectors…

Once we have all the material, the final phase of the process begins: post-production. French director Jean-Luc Godard understood editing as a rewriting of the script. In other words, editing is a dynamic flow, and it is precisely there that the film’s meaning is born. This is what the post-production phase consists of: working on the rhythm and order of the shots to tell the story.

The school’s goal is to promote work of the highest quality, offering a space for audiovisual experimentation where students explore audiovisual narrative conventions and the various techniques that produce them. In other words, it is important for the department to provide students with the necessary tools so they can decide what they want to tell and how they want to do it.

ESMAD@BIP_PORTO | Blended Intensive Programme (BIP)

Posted in News EN, Sin categoría

IDarte participants—teacher Maddalen Agirre Loinaz, together with students Eneko Arozena, Natalia Ruiz, Amaia Rioboo, Nagore Arteaga, Maider Gorospe, Olatz Armentia, Uxue Pérez de Goldarazena and Mikel Echevarría—take part in an international Blended Intensive Programme (BIP) in collaboration with ESMAD Porto and LABA schools in Florence and Brescia, mentored by artist Ana Areias.(https://anatypestype.com/)

What is a BIP?

A Blended Intensive Programme (BIP) is an Erasmus+ mobility format that combines online collaboration with short, intensive in-person workshops in an international context.

Value of the program

  • Provides short but intensive international learning experiences
  • Promotes collaboration between students from different disciplines and cultures
  • Encourages hands-on and experimental learning
  • Helps develop a more global perspective through design

It is also a highly enriching opportunity for short-term mobility, both academically and personally.

Main challenge

Flexible Visual Identity: graphic patterns for cultural meaning

Exploring flexible visual identities through graphic patterns (shapes, lines, data visualizations) to build shared cultural meanings, memory and identity.

Process

Students first research cultural patterns in an online phase. Then groups are reorganized for the in-person workshop, where collaborative design work takes place.

Final outcome

The pattern identities are transformed into kites, created using reused materials and developed from a sustainable perspective, connected to the textile and plastic industries of northern Portugal.

Methodology

Interactive, project-based learning with hands-on workshops and experimental design processes.

Fechas
20 hours of virtual collaboration and research work 07/04/2026 – 11/04/2026 (in-person phase at ESMAD@PORTO)

Memory, Affection and Diaspora: The Proposal by Xingyi Lin Chen, a 4th-Year Graphic Design Student, at Konekta Ideiak ICC + IA

Posted in Sin categoría

Xingyi Lin Chen, a student in the Bachelor’s Degree in Graphic Design, was selected in the latest edition of Konekta Ideiak ICC + IA, a programme that promotes audiovisual proposals exploring new technologies.

The exhibition was developed with the support of the Youth Department of Bilbao City Council (@bilbaogazte)), the team at La Perrera, and the mentorship of creative consultant Miren Lauzirika (@miren_lauzirika). In addition, she had the opportunity to learn from professionals such as Naiara Lázaro (@nalaga), Exhibition Designer at the Guggenheim Museum.

With memory as the central concept, the exhibition is titled “Ni Chi Le Ma?/Have You Eaten Yet?”, a greeting that has evolved within Chinese culture and remains alive in the diaspora. At times, it goes far beyond asking whether someone has eaten; it becomes an expression of care and affection.

This installation is an emotional archive of the Chinese diaspora in the Basque Country, built through the intimate language of food, care, and affection.

At the centre of the installation, a 3D-printed plate functions both as a projection surface and as a metaphor. Different narratives of the diaspora coexist on it, while waves moving across the surface react in an audio-responsive way, transforming emotion into image and movement. The soundscape is an original composition created in collaboration with producer and singer Mina Qiu.

The heart and core of the work are the voices. A documentary video gathers testimonies from members of the Chinese diaspora in the Basque Country, each with their own experiences and perspectives. These voices give meaning to and sustain the rest of the installation.

From those who shared their voices emerges the third element: personal objects. These items, ranging from everyday objects to sentimental decorative pieces, have been modelled in 3D. Once digitised, they acquire a new dimension between the tangible and the immaterial, between what is preserved and what is transformed. https://readymag.website/u4237560526/6268448/.

Guided visits with the artist: April 15 and 17, at 19:00.
Register here: https://forms.gle/M5EJvCiq8ETxtHC68

Exhibition open until April 18.

Strategic Brands: Digital Marketing Projects in 4th Year Graphic Design

Posted in News EN, Sin categoría

In the Digital Marketing course taught in the fourth year of the Graphic Design Degree, we have worked on projects focused on strategic brand development and its communication in the digital environment. The main goal is for students to understand how a brand is built from a branding, positioning and digital strategy perspective, and how these decisions influence its visual communication, online presence and the relationship it establishes with its audiences.

The course approaches Digital Marketing as a complete strategic process. Before talking about social media or online advertising, we work on the foundations of branding: defining the brand’s purpose, its value proposition, target audience, brand territory and the positioning it aims to achieve in its market. From there, we analyze how to build a coherent digital strategy that allows the brand to generate visibility, build community and connect with its audience.

A large part of the course is developed through practical projects in which students work on different stages of the brand-building process and strategic planning. We begin with branding analysis exercises, where real brands are researched and aspects such as visual identity, brand narrative, value proposition and their management of digital presence are studied.

We also analyze how brands manage their digital channels, distinguishing between Owned Media, Paid Media and Earned Media, and observe how strategies such as Content Marketing, Social Media Marketing, SEO and SEM, or digital campaigns are combined to generate traffic, engagement and brand visibility.

Personal Brands

Based on this analysis, students begin to develop their own brand project. One of the exercises is the creation of personal brands, in which each student defines their professional value proposition, positioning and target audience, developing a coherent identity both conceptually and visually.

Lander Martínez
A personal brand focused on online physical training for football players, based on a scientific and measurable methodology. The project stands out for its focus on real performance and objective player improvement.

Larraitz Lopetegi
A personal graphic design brand focused on individual expression and emotional connection through design. It proposes a creative, innovative identity that moves away from conventional approaches.

Product Brand Creation: Lowcrumb

In addition to personal brands, we developed a product branding project: a cookie brand. In this exercise, students worked on different ideation and conceptualization techniques to build the brand concept that would later guide the development of its identity, narrative and digital communication strategy.

Lorena Mariñelarena
A food brand that focuses on balancing pleasure and well-being, offering healthy cookies with a transparent and conscious approach. It aims to position itself as a reference in indulgent yet responsible consumption.

Design and Strategy: A Necessary Connection

This entire process helps to understand how Graphic Design and Digital Marketing are deeply connected. Design decisions, visual systems, typography, color or tone of voice, are not only aesthetic choices, but part of a brand strategy aimed at generating recognition, differentiation and connection with the audience.

Through these projects, students learn to approach design from a strategic perspective, understanding how branding, content marketing, channel strategy and visual communication work together to build coherent, relevant brands capable of positioning themselves in today’s digital ecosystem.

BBDweek Bilbon 2025

IDarte students take part in the BBDWEEK Challenge in Bilbao

Posted in News EN, Sin categoría

A group of IDarte students recently took part in one of the challenges set within the framework of the Bilbao Bizkaia Design Week (BBDWEEK). This initiative, supported by the Health Department and Bilbao City Council, posed four real-world challenges aimed at improving public services and user experiences, as well as raising awareness around health-related issues.

The teams were formed in a multidisciplinary way, bringing together students from various design and innovation schools. Each group was assigned one of the four challenges and spent a month developing a response through mentoring sessions, collaborative dynamics, and both independent and group work.

The aim was to present four innovative and viable proposals, one per challenge, by the end of the process. The work included field research, prototype testing, user interviews, cost estimation, and the time planning of complex projects, among other tasks.

For the students involved, it was an enriching experience. They had the chance to apply what they’ve learned, explore new methodologies, collaborate across disciplines, and gain insight into the management of real, multidisciplinary projects. All in all, a valuable step in their professional development and a broader view of how design can address real needs.

These are two of the challenges tackled by Enia Susperregi, Ander Varas, and Lander Martinez:

Ander Varas (Challenge 1)

Challenge 1 focused on cardiac arrest and the lack of visibility and knowledge around CPR techniques. Their research revealed that, beyond lack of training, panic is what often paralyzes bystanders. To address this, they created the Latidos Bilbao Taupadak campaign, a dual strategy combining two solutions: SMS Flash, a visual and audio metronome sent directly to the bystander’s phone by the 112 operator to help guide compressions and overcome the initial panic; and TAUPA, a physical device placed on the chest that helps ensure the correct compression depth (5–6 cm). The goal: empower citizens and reinforce the idea that “the worst resuscitation is the one that doesn’t happen.”

Enia Susperregi (Challenge 4)

Our team aimed to promote the use of calisthenics parks in Bilbao, especially among young women, a group that is still underrepresented in these predominantly male spaces. We developed a graphic proposal for a campaign focused on breaking stereotypes and reinforcing the message that “these parks are for you too”, encouraging a more inclusive, accessible, and diverse approach to outdoor exercise.

Sprint Errónea plan estratégikoa

Sprint Erronka 2025: Creativity and Collaboration Shaping the New IDarte

Posted in Lectures, conferences and workshops, Sin categoría

We have just wrapped up the Sprint Erronka Challenge, and once again our students have shown boundless energy and creativity. Their involvement has been truly exemplary: teamwork, a positive atmosphere, and enthusiasm have set the pace throughout these intense days.

The essence of this challenge was not only about transdisciplinary collaboration or the application of the design thinking methodology. This year, Sprint Erronka has also been an opportunity to give a face to the strategic process that IDarte is beginning—defining its image, claim, and communication space. In this sense, the challenge marks the starting point for shaping the IDarte we all dream of.

Our students made the most of transdisciplinarity, combining knowledge and perspectives from different fields, co-creating ideas, and delivering innovative results. The pace was fast, but the good vibes, energy, and creativity never faded.

Along the way, we gathered valuable feedback and had the chance to listen to both students and teachers, which will make next year’s experience even richer. Sprint Erronka reminds us that learning is not limited to academic content: true value also lies in collaboration, communication, and shared creativity.

Sprint Erronka 2025: ametsetako IDarte Eskola

Our warmest thanks go to the teachers and IDarte staff who made this challenge possible. And, of course, to our students. With your energy and enthusiasm, you have taken the first step toward building the IDarte we all dream of.

CONSULTING-WORKSHOP with our dutch friends

Posted in Erasmus EN, Exhibitions and publications, Sin categoría

Similar to last year, on May 14, 2025, we have been visited by students from Alfa-college in Groningen, and their teachers, Anita van Hofslot, Selma Kindermans and Bert Huitsing. 

They have participated in a collaborative workshop, helping the students of Projects and Construction of the second year of Interior Design to develop our Project for 3M Memorial.

Thank you for your visit and interaction.

In fact, we called this workshop in a very unique way:

A JOKE THAT’S NO JOKE

fake-consulting-workshop

Here are the reasons behind this peculiar title:

As teachers, we know all too well the problems that arise the moment more than one subject or group is involved in the development of a project: “the Construction teacher (in this case, Asier Larunbe) told me this or that”“he said it can be built”“he said it can’t be built”“Eneko, the Projects teacher, doesn’t like that solution”, and so on.

Faced with this situation, this year, the Projects teacher dared to do what he had never done before: tell them a story.

And that day, the class started like this:

“It’s time I told you a story. Like when a parent tells their child one… (laughter).”

Once upon a time, there was an Architecture Final Project student—that is, me. I had already passed the Preliminary Design phase of the Final Project, as well as the Basic Design phase. I was just starting the construction definition stage of the final project.

That was the day I went to my first tutorial with a professor from the Construction Department—a highly respected and renowned professor, to be precise.

When I showed him the project, the professor pointed out several things he believed were impossible. For example, regarding the floor-to-ceiling glass façades, he claimed it was an ecological crime. He didn’t think it was feasible to use brackets to support a double louvered façade, and instead required pillars that would disrupt the façade from top to bottom. He also didn’t see the possibility of creating openings in the slabs, and asked me to insert pillars that essentially destroyed the project.

I left the tutorial disheartened and went home feeling defeated, thinking the whole project had collapsed.

However, once I was no longer under the imposing presence that teachers used to have—a presence and authority that I don’t know when we lost, by the way—once I had cleared my head on the way home, I realized everything was possible: the project I had proposed, and even what the professor had said. It might even have been that the professor had lied to me. That is, I realized the whole thing might have been a set-up, essentially a well-executed performance designed to make the student react and take ownership of their project decisions.

Later on, in my professional practice, would the input from tradespeople on-site be more benevolent? More truthful or honest? Would they be as paternalistic as the support we provide to our students?

Truth be told, that tutorial was extremely pedagogical; it was a gentle but direct introduction to what professional reality would later be.

Thank you, Professor!

Although honestly, I’m not sure you were of much help when it came to the professional reality that has since left architects and designers without authority on site. I’ve even thought at times that all the slaps we took during our studies—supposedly to make us stronger—may have actually left us more damaged and dejected by our GREAT masters when it came time to defend our dignity out in the real world. There’s something to that, too.

Let’s not even get into the abuse and usurpation of new graduates’ professional skills by professors and department heads. We don’t need scientific data to back up these claims and reach the conclusion that this situation has seriously hindered our professional development—while other fields and professions have taken advantage of it to get ahead.

Because, dear God! Some of us really got the worst of it! First, under the overwhelming authority of our parents, and now, losing authority with our own children! In both senses, in fact—because we’ve lost our authority as teachers, but also as architects and designers. When did we allow this to happen? As Nietzsche said, were we the ones who, by abusing God, actually killed Him?

“God is dead! God remains dead! And we have killed him! How shall we comfort ourselves, the murderers of all murderers? That which was the holiest and mightiest of all that the world has yet owned has bled to death under our knives: who will wipe this blood off us?” (Nietzsche, 2016: section 125, p. 169)

Nietzsche, F. (2016). The Gay Science (Trans. J. L. Vermal), EDITORIAL TECNOS. (Original text published in 1882)

Still, and despite all the blood (in this case, my own, not God’s), that Construction tutorial was incredibly pedagogical and it inspires the story told to the students this year.

That is, after telling this story and the supposed reasons behind it, it became clear to our students that any critique or correction could be both valid and not valid. In fact, from that moment on, we teachers warned that one of the critique sessions could be fake. Therefore, students had to take ownership of their decisions and their projects. Moreover, and most importantly, they had to understand both subjects—Construction and Projects—not as scientific or objective fields, but as ambiguous, highly versatile, and creative domains.

Once this classroom mindset was set, we were ready to carry out the joint dynamic with our friends from the Netherlands: students from the Construction department of Alfa College in Groningen, who visit us every May.

To carry out the dynamic, we formed mixed groups by combining students from the Spanish- and Basque-speaking classes, so they’d have to speak in English!

Each group of our students was joined by two Dutch students. The Dutch students were meant to provide support and guidance for the ongoing project, but with a twist: one of them would provide genuine input, and the other one had to give a fake suggestion.

Now, this latter task is not easy—it needs to be convincingly argued to be believable. If not, and if the fake student is identified, the Dutch pair would be the ones to give the final presentation at the end of the workshop.

On the other hand, if our students failed to identify which Dutch student played the fake role, then it would be our students who had to deliver the presentation.

In the end, we couldn’t take the activity that far—the communication challenges due to language difficulties limited us.

Nonetheless, the continuous threat that something could be fake or inappropriate had very positive effects.

Indeed, if someone trying to help my project told me to place a column right in the middle—and that column ruined my project (a situation that, by the way, occurred more than once during the workshop)—in such a case, shouldn’t I consider that “help” to be fake? Without a doubt. Even if the person offering the suggestion believes their input is sincere (or not), if their suggestion contradicts the core idea of my project, I have to make the effort to accept and process the critique maturely, while also fighting to uncover the deeper reasons and motivations behind my own project—if it still stands (both structurally and conceptually).

In short, the story told and the ever-present threat that something might not be real led everyone to listen attentively to their peers’ suggestions. Not only that, we had to listen autonomously and responsibly, integrating the feedback we received into the narrative of our own project decisions.

This is a very typical situation in the Projects subject. But one has to ask: isn’t this how any human interaction works? Isn’t life kind of like this, too?

Note: This text is adapted from the original in the following book:

Besa, E. (2024). Manual de enseñanza del proyecto. Diseño editorial.
https://bibliotecadigital.cp67.com/reader/manual-de-ensenanza-del-proyecto

Alumnado de diseño de interiores en la exposición en Amarilla

Sei zentzu(men): short challenges in two hours

Posted in Lectures, conferences and workshops, News, News EN, Sin categoría

The 4th-year Interior Design students presented the project Sei zentzu(men), developed as part of the course Projects II. The project was featured in the group exhibition #Gerra eta denbora: decrecimiento, held at Sala Amárica.

On March 12, students gave a public presentation of their proposals in the exhibition space, revealing the results of a series of fast, conceptual exercises completed within a limited timeframe: two hours per challenge.

Educational event design based on “the sins and the virtues”

Trabajo realizado por Carolina García De la Torre
Trabajo realizado por Xabier Ogueta con la ayuda de Naia Ibañez de Garaio

In the face of outbreak of war, we made a new proposal.
How can we raise awareness among hypothetical exhibition visitors of their real participation in a more or less distant armed conflict—such as the war in Ukraine?

To what extent are we all involved, knowingly or not, in the ongoing struggle between powers?

In the face of the outbreak of war, we made a new proposal. How can we raise awareness among hypothetical exhibition visitors of their real participation in a more or less distant armed conflict, such as the war in Ukraine?

To what extent are we all involved, knowingly or not, in the ongoing struggle between powers?

Visitors are asked to write their opinion about war. By pinning their thoughts onto a panel, the pushpins pierce through the surface and damage printed images of war victims on the back, causing blood-like stains to appear. This act makes us confront the banality and superficiality of our opinions in the face of something as unimaginable and unbearable as war itself.

Work created by Carolina García de la Torre

Inside one room, situations resembling war unfold. In the next room, the walls are dark and opaque. But thanks to technology, the shadow of a visitor makes those walls transparent. The shadows projected by visitors reveal the harshness of a reality we don’t want, or can’t bear, to see.

Work created by Clara Sarobe

Visitors look through two holes. Reflected in a mirror, they see their own eyes becoming part of a character within a somewhat idealized war-related situation. In the next panel, the reflection places the viewer in the real consequences of war.

Work created by  Edurne Ponce

A person attends an event designed to raise awareness about artificial intelligence, only to discover that they are the protagonist. A video, in which they never participated, presents a realistic clone of themselves as the content of the exhibition.

Work created by Carolina García de la Torre and Nerea Castaño using AI


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